Richard Dufty

The Flywheel Guy

I’ve led numerous teams to close $750M in Enterprise Sales. I was the first Revenue Leader at AppDirect, scaling from $0-100M in ARR in 4 years. I was the #1 Account Executive and then led the #1 Team at Symantec, leading to being one of the youngest Senior Directors in company history and being asked to relocate to HQ in Silicon Valley from my hometown of Sydney, Australia. I have held 4 CRO roles, driving 100% YoY growth at each. I advise numerous start-ups, founders, and sales leaders on building high-performance sales teams and successfully executing go-to-market strategies.

Living in Southern California, I am married to my beautiful, intelligent, and supportive wife, Aya, and blessed to be a Dad (and soccer coach) to three great kids (12, 2.5, 1) who make me laugh every day. Together, they are my why.

Friday Flywheel Newsletter

Every Friday morning, get a round-up of the latest relevant reports, links, and personal tips on topics across the Revenue Flywheel.

4 Different Ways to get started

1. Revenue Flywheel Newsletter - get instant access free

Every Friday morning, get a round-up of the latest relevant reports, links, and personal tips on topics across the Revenue Flywheel: how to build high-performance sales teams, how to generate pipeline, close bigger deals faster, accurate forecasting, reduce churn, manage remote sales teams, what metrics to measure and how to maximize the ones that matter.

Sales Leadership Mastery Program: join the waitlist for the first cohort launching soon. $0 for the first 50 people to register.

Taking Sales Leaders On a Guided Journey to Sales Leadership Mastery

Sales Leadership Mastery will result in rapid personal and business growth, unlocking your full potential. You will become connected and intentional and operate in a flow state, creating a flywheel of attracting and achieving exceptional results for you and your team. 

Sales Leadership Mastery is a 12-chapter program combining videos, articles, and templates to help sales leaders:

1. Create and Lead with Purpose 

2. Attract, Build, and Lead a High-Performance Sales Team 

3. Execute a Proven Playbook of Strategies and Processes 

4. Exceed Performance Goals 

5. Build a Culture of Personal and Business Success 

This will be achieved by arming/providing you with the knowledge, tools, templates, and sales leader playbook; this is the Sales Leader OS. You will be exposed to the greatest leaders in our industry, connected to a community of peers worldwide, sharing industry best practices, collaborating, and solving challenges in real-time to keep you at the top of your game because Sales Leadership Mastery is a journey, not a destination.

1:1 Strategic Coaching

I offer 1:1 coaching with Individual Sales Leaders to bring you massive clarity and help you implement proven systems, and personal motivation, resulting in personal growth and success.

Advisor Services

I work with Founders and VCs to provide Revenue and Go-To-Market strategy, coaching and playbooks to build predictable and sustainable growth engines.